The “Direct” in Direct Primary Care refers to dealing solely with patients by purposefully excluding the insurance contract from the professional relationship. Since Direct Primary Care physicians operate without the restraints and mandates of insurance contracts, they are free to focus on the real needs of their patients; as opposed to representing the insurance network as a “subcontractor”. This direct engagement enables a level of lifestyle-friendly involvement that naturally leads to a more satisfactory patient-doctor relationship and potentially superior clinical outcomes, which are not currently attainable in our third-party controlled healthcare system.
In 2000, AG Lafley became CEO of the Procter and Gamble Companies. In assuming the role of CEO, he quickly grew frustrated that he and his fellow executives were spending too much time in corporate headquarters divorced from the people who really mattered: the consumer. So he instituted the practice of meeting with consumers to better understand their experience with Procter and Gamble’s products. Whether it was Crest Toothpaste, Pantene Shampoo, or Charmin Toilet Paper, Lafley wanted to know: do you love our products or hate them? Why or why not? And from those conversations, he learned. He learned what was working—and what wasn’t—and brought those insights to serve his customers better and grow Procter and Gamble’s business. Lafley’s message to the company: We assume too much, we ask too little.
WILMINGTON, Del. --- Cristy Beckman, who suffers from chronic pain in her spine and osteoarthritis, spent six hours in a doctor's crowded waiting room in severe pain. That was enough, she decided. It was time to make a drastic change in how she was treated. At about the same time, Dr. Christina Bovelsky opened Peachtree Family Medicine in downtown Middletown, Del., with a unique approach to medicine. Instead of dealing with traditional insurance, co-pays and deductibles, her patients pay a one-year membership fee that includes an annual physical exam and between two and four office visits. Small procedures such as nebulizer treatments, strep tests and electrocardiograms are included. Beckman, 46, became one of Bovelsky's first patients. "There's an absolute peace of mind that someone is looking after your healthcare," Beckman said. "I don't think there's any way I could do something different."
Consumers today have more control than ever over the way they choose goods and services—from browsing freely at grocery stores to managing their own financial assets. Perhaps consumers should also have a greater sense of empowerment when it comes to their healthcare.
It’s open enrollment season for health insurance, which means it’s also prime time for scammers looking to prey on people trying to find affordable medical coverage, prescription plans, and the like. This year, both Medicare and the Affordable Care Act have given scammers new scripts and scare tactics to peddle. Here are one to beware.